OK, we’ll admit it. We spend a lot of our free time at Pianegonda on Via della Croce where we lust after the ultra-hip rings, necklaces, bracelets, and earrings showcased in the starkly minimalist store. And, the rest of our spare time we spend visiting the Pianegonda store in Galleria Sordi on Via del Corso. We’re simply in love with the new collections and utterly entertained by their current and very clever “Very Me” ad campaign.
The jewelry line, now sold worldwide, was founded in Milan by Franco Pianegonda in 1994 and has been blissfully breaking the rules in the world of luxury jewelery ever since.
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