
In 1987, Ennio Capasa launched his launched his first ready-to-wear and shoe collection in Milan, calling it Costume National. This summer he’s teamed up with Absolut Vodka to produce a limited edition bottle available in Italian stores from June to October.
The utterly hip black bottle is aimed at fashion animals eager to restyle their bars or their freezers. We love it. We’re running out the door to get our own and we’ll be serving e-cool cocktails for everyone as soon as we return!
This week promises to be hot in Rome and we find ourselves absolutely longing for a watery retreat like the one in this ad for swimming pool design firm Piscine Castiglione near Milan:

Just as wonderful is the matching coffee table:

Unfortunately, these luxurious pieces of furniture are nothing more than publicity stunts, but should they become available for purchase, we’re first in line!
We always love Diesel’s advertising, but we’re particularly enamored of their newest ad campaign, Human After All, which aims to show us what our highly styled lives will look like in the future. They’ve taken uber-human moments and set them in a not-so-distant world.

A goodbye kiss before being transported to the evening’s next hip locale

The difficulties of flipping pancakes in a gravity-free environment

Flight delays in an interplanetary airport

An ugly breakup in Diesel’s version of Gotham City

These fabulous ads proclaim that the Sky network’s coverage of soccer is equal opportunity in every way. To our minds, the most important question is “where can we buy those shoes?”
Advertising Agency: 1861 United, Milan, Italy; Art Director: Peppe Cirillo; Photographer: Michele Gastl