American actress Eva Mendes is the star of Campari’s 2008 calendar, Campari Tales, a limited-distribution publication in which traditional fairy tales become glamorous adult stories.
In shooting the photos for the calendar, photographer Marino Parisotto sought to recreate myth and redefine fairytales so that their fragile female protagonists are transformed into figures of strength and power represented by Mendes.
The fairytales represented are Little Red Riding Hood, Thumbelina, The Little Mermaid, Snow White, Puss in Boots, Cinderella, Aladdin, Alice in Wonderland, Beauty & The Beast, Pinocchio, The Little Match Girl, and Sleeping Beauty.
“The Campari Calendar has been a truly unique experience,” said Eva Mendes. “I had never posed for a calendar before and I was thrilled that Campari has given me the opportunity to interpret these wonderful stories… who wouldn’t want to live a fairytale even if for a short while?”.
The 2008 edition will have a limited print run of 9,999 copies which will be distributed internationally.
